The packaging of the Ritz chips showed a new form of packaging: a peelable, easy-to-open, flat-bottomed vertical bag package, while the peeled label re-seal the bag. The triangular design on the exterior side of the package makes it easier for consumers to get the chips. There is a front-to-rear adhesive laminate on the package. The structure fully meets the shelf display requirements of the product. The entire package itself looks like a potato chip. Equivalent to a very good billboard, played the role of promoting products on the shelves, and promoted the brand image of Ritz. In addition, the reclosable system can also help consumers control the amount of each meal.
Source: Packaging Materials and Containers
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